Microsoft to make iPod rival?
January 26, 2006 4:53 PM PST
It's no news to anybody that Apple is a bit ahead of Microsoft in the digital music business. Bill Gates and his company's partners have long predicted that consumers would like the choice of brands and features offered by Microsoft-compatible music players, but consumer democracy has voted overwhelmingly for Apple's iPod.
Now comes a BusinessWeek story putting flesh on an idea that's been floating around for some time. The magazine reports that Microsoft has a team of people working on a potential new device, to be created by Microsoft, that would take on the iPod directly.
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I keep thinking that some company will come up with a solid alternative to iPod and even surpass iPod some day, but there is no competition today. However, Microsoft is reportedly planning to launch its version of iPod. Is it going to be Microsoft after all who will beat Apple if it ever happens?
